Soon Lim is a seasoned finance and investment professional specializing in financial management, corporate financing, business restructuring, and investment consulting. He has led growth initiatives, optimized financial operations, and advised on strategic investments across industries. A licensed immigration adviser, he focuses on business and investment consulting for New Zealand. Fluent in English, Mandarin, Cantonese, and Malay, he holds a BCom from the University of Canterbury (NZ) and an MBA from the International Islamic University Malaysia.